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	<title>tone of voice &#8211; Carnelian Web Services</title>
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		<title>How to spot AI-generated content</title>
		<link>https://www.carnelianwebservices.ca/2026/02/04/how-to-spot-ai-generated-content/</link>
					<comments>https://www.carnelianwebservices.ca/2026/02/04/how-to-spot-ai-generated-content/#comments</comments>
		
		<dc:creator><![CDATA[Yvonne Aburrow]]></dc:creator>
		<pubDate>Wed, 04 Feb 2026 14:00:00 +0000</pubDate>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[AI]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[content writing]]></category>
		<category><![CDATA[editing]]></category>
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		<category><![CDATA[glurge]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[tone of voice]]></category>
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					<description><![CDATA[Once you’ve read about a dozen AI-generated articles, you start to recognize ChatGPT’s style. Today I saw two articles on Facebook, one that seemed to be pure glurge (emotion-provoking content that was probably not true, or a distortion of the truth), and another that was true but exaggerated (for the sake of engagement, I assume). [&#8230;]]]></description>
		
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		<title>Getting the Tone Right</title>
		<link>https://www.carnelianwebservices.ca/2025/05/23/getting-the-tone-right/</link>
					<comments>https://www.carnelianwebservices.ca/2025/05/23/getting-the-tone-right/#comments</comments>
		
		<dc:creator><![CDATA[Yvonne Aburrow]]></dc:creator>
		<pubDate>Fri, 23 May 2025 21:49:40 +0000</pubDate>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[BERTs]]></category>
		<category><![CDATA[content writing]]></category>
		<category><![CDATA[tone of voice]]></category>
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					<description><![CDATA[Writing for the web requires a different style of writing than other formats. You need to be succinct, but also clear. Getting the tone right (not too formal, not too informal) is important. Kate Moran identifies four dimensions of tone in writing: A piece of writing can be anywhere on the spectrum between these poles. [&#8230;]]]></description>
		
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